How to Write a Social Media Press Release – Copyblogger

It’s incredibly hard to get a social media community interested in a press release, and it’s not because they hate hearing about what your company is up to, it’s just that they hate the way you’re telling the story. Consider some of the approaches the average press release takes. 1. [company/brand name] announces [product/service name] This press release is boring...

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6 Reasons to Trust eReleases

Why Use eReleases? A single article can generate massive traffic and thousands of dollars of sales. Highlights Custom US national PR Newswire distribution Major media outlets Subscribing journalists Reaching journalists, reporters, bloggers, radio, television Real editors, not salespeople   The full story: 1. We’re the only full-exposure, nationwide partner of PR Newswire, the oldest authentic press release newswire. How that...

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Social Media Press Release 3.0: 2014 Edition – SHIFT Communications – Integrated Communications + PR Agency – Boston | New York | San Francisco

It’s hard to imagine, for most Millennials at least, a time when social media was not a part of everyday life. In 2006, when the business world first began exploring social networks, SHIFT developed the social media press release[1]. Although its early form was not at all flashy by today’s standards, its focus centered on the idea of PR practitioners...

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